Dr. Cialdini’s fourth principle of influence is Consistency. This principle states that people want to remain consistent with what they have already said or done, and that even tiny commitments will lead to a strong desire to remain consistent to those commitments.
This is an extremely valuable lesson for anyone in sales!
Any salesperson will tell you […]
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Great post from Keith Ferrazzi - Seven Questions to Ask Yourself for Growth
01 Nov
Posted by mcooch as Marketing, Sales, Starting Up
Keith Ferrazzi just posted a great blog entry on his never eat alone blog. The questions themselves come from Dr. Mark Goulston, author of Get Out of Your Own Way at Work.
These questions are essential questions for any business or individual; putting you through the exercise of getting clarity around the factors that will drive […]
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- My favorite books on direct marketing
- My criteria for choosing a business to pursue
- A great post from Alexander Muse on sticking it out during the initial start up phase
- A great resource for entrepreneurs looking to raise funds
- The eye of the tiger - how important is mental toughness?
- Great online tool for capturing employee feedback
- Very interesting post by Tim Ferriss of 4 Hour Workweek - Large monitors save a ton of time!
- Great post by Mark Cuban on Rules for a Start Up
- What hiking in Boulder taught me about Competitive Advantage.
- I love reading what Warren Buffett has to say!